Erich is a rare combination of consultant, entrepreneur, academic, researcher, author and positive contrarian. He is the Founder and CEO of Vivaldi Group. Vivaldi is a 150-person independent strategy, brand, and innovation marketing consulting firm with headquarters in New York City and offices in Chicago, Munich, London, Zurich, Hamburg, Duesseldorf, and Singapore. In addition to the strategic consulting business, the Group also includes a digital experience and design firm, Fifth Season, and a data-analytics and research firm, Vivaldi Analytics, and Edge, a management and executive development firm that delivers programs in over 26 countries. Time permitting, Dr. Joachimsthaler also serves as a Visiting Adjunct Professor of Business Administration at IESE since 1995. He first joined IESE full-time professor in 1989 after completing his Post-Doctoral Fellowship work at Harvard Business School. IESE is ranked globally one of the top ten MBA programs in 2017, and is ranked the world’s No. 1 executive program by The Financial Times in 2015 and 2016.
In his career, he has published over 100 articles in highly respected academic journals and best-selling and award-winning books. Together with David A. Aaker, he wrote some of the most seminal and best-selling articles on brand strategy and brand architecture in the Harvard Business Review and the California Management Review. His book Brand Leadership, co-authored with David A. Aaker was first published by The Free Press in erichjoachimsthaler.com January, 2000 and republished in 2009 by Pocket Books London. It described the new leadership paradigm of building strong brands and has been translated into 14 languages. His most recent book on innovation and growth strategies from a demand-centric perspective, entitled: Hidden in Plain Sight: How to Find and Execute Your Company’s Next Growth Strategy, was published by the Harvard Business School Press has been also translated in 10 languages. He is currently working on two books on Reimagining Value Creation: Platforms versus Pipelines and The Future of Brand Leadership.
Dr. Joachimsthaler has received many awards of distinctions for his work. He won Best Dissertation Award for his pioneering work on solving the mathematically difficult challenge known as the classification problem using Lpnorm estimation. Over the course of his career, he won a number of awards for his writing and research. In 2008, he won the American Marketing Association-Berry Best Marketing Book of the Year award. In 2017, he was inducted as an ISBM Thought Leader and Research Fellow which recognized him as a senior scholar/thought leader having made significant contributions to the advancement of the theory and practice of B2B marketing. Only 27 academics and scholars exist worldwide who have been award this distinction. He also was voted Top 50 Chief Digital Officer CDO Influencer list which is a ranking of global superstars in the fields of digital technology and in the adoption of data-driven culture. Dr. Joachimsthaler is an internationally recognized authority on the impact of technology on strategy, the digitalization of industries and categories, the role of innovation and branding. He is being quoted regularly in the USA Today, The New York Times, Wall Street Journal, Investor Business Daily, Advertising Age, Absatzwirtschaft, Brandweek, Bloomberg Business Week, Marketing Week, Fast Company, US News & World Report, Forbes, a host of trade publications and extensively in European and Latin American media. He has been featured at Bloomberg Business TV, CNBC PowerLunch, CNBC Europe and Forbes TV.com. Dr. Joachimsthaler is one of the most sought-after keynote speakers in industry conferences and company meetings in Europe, Asia and the U.S. His powerful, inspiring and highly engaging style have earned him major invitations such as for example: Forrester Consumer Marketing Conference NYC by Google 2017, TEDxLondon Business School, IAA Leadership Conferences in Ghana, Cannes, Moscow and London, Brand Week Istanbul 2016, Philippines Global Marketing Conference, and Swiss Leadership Forum 2016 and ISBM Big Thinker Conference 2017. He conducts conferences, speeches and workshops in English, German and Spanish. Erich holds degrees in economics, statistics and business administration from both German and U.S. universities, having received a Master of Science degree in quantitative methods and marketing and a Ph.D. in Business Administration with emphasis in statistics and consumer behavior from the University of Kansas. He joined Harvard Business School as a Post-doctoral Fellowship. He resides in New York with his wife and three children. He holds both German and U.S. citizenships.
As Director of CEO Branding at Liquid Agency, Marty Neumeier is our de facto thought leader. He is constantly challenging the way we work and what we do in order to further the contribution that Liquid can make to the success of its clients, to our communities and to the world at large. Today Marty spends most of his time lecturing all over the globe about the role of creativity and innovation in the creation of relevant and meaningful brand experiences.
A firm believer that clarity about a brand’s purpose has an inextricable relationship with business success he inspires our teams and our clients to be thoughtful about the role of design in business. Marty has written several best-selling books, including “The Brand Gap,” outlining how to bridge the distance between business strategy and design. His follow-up book “ZAG” introduces “onliness” as the true test of a brand strategy and was named one the “100 Best Business Books of All Time.” His third book, “The Designful Company,” offers leaders a blueprint for building a culture of innovation through design thinking. In 2013 he published “Metaskills: Five Talents for the Robotic Age,” a deep dive into the future of workplace creativity. He then wrote “The 46 Rules of Genius” as a “quickstart guide” to “Metaskills.” His latest book, “The Brand Flip”, is the long-awaited sequel to “The Brand Gap.” It offers a simple formula for addressing the changes brought by social media and the rising power of customers. Marty was also commissioned by Google Brand Lab to write the “Dictionary of Brand”-a “relational” glossary containing 500 interconnected terms in brand strategy, advertising, design, innovation, and management. The “Dictionary of Brand” is the first step in creating a “linguistic foundation”—a set of terms that allow specialists from different disciplines to work together in a larger community of practice. When Marty is not lecturing or writing, he is facilitating inspirational workshops or providing consulting services to companies the likes of Apple, Google, Microsoft, Skype, Twitter and Patagonia.
Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, "The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of two bestselling books, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life. Indistractable received critical acclaim, winning the 2019 Outstanding Works of Literature (OWL) Award as well as being named one of the Best Business and Leadership Books of the Year by Amazon and one of the Best Personal Development Books of the Year by Audible. The Globe and Mail called Indistractable, "timely reading, a smart, thorough look at getting traction in a world of distractions – the best business book of 2019." In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, Time Magazine, and Psychology Today.
Nir is also an active investor in habit-forming technologies. Some of his past investments include Eventbrite (NYSE:EB), Anchor.fm (acquired by Spotify), Kahoot!, Refresh.io (acquired by LinkedIn), Product Hunt, Marco Polo, Presence Learning, 7 Cups, Pana, Byte Foods, FocusMate, and FindShadow. Nir attended The Stanford Graduate School of Business and Emory University.
Prior to co-founding SalesBrain Patrick, an expert in complex sales, was in charge of Business Development first at Silicon Graphics then at LinuxCare. While marketing super-computers and multi-million software solutions to some of the world’s most brilliant scientists at NASA, Shell, Boeing, Airbus, BMW, and more, he became fascinated by the human brain. Patrick then started to investigate a scientific model to explain how humans use their brain to make buying decisions. He spent 2 years researching and formalizing the first, 100% science-based PERSUASION model called NeuroMAP™.
In 2002 Patrick and his business partner Dr. Christophe Morin co-authored the first book on Neuromarketing and published NeuroMAP™. This proprietary, award winning methodology has been used for the past 17 years to help over 6,000 companies worldwide SCIENTIFICALLY PERSUADE.
Philipp is a trust futurist, millennial innovation strategist, TEDx speaker and author of The Trust Economy. Named a World Economic Forum Global Shaper, KAIROS Global Fellow and St. Gallen Symposium Leader of Tomorrow, his work was instrumental to two Fortune 500 innovation labs and one of Asia’s fastest-growing technology scale-ups. He served as strategic advisor to iconic founders, including the CEO of Singapore’s most funded insurance technology start-up. Philipp runs OxytocinGroup, a global think tank on the future of companies and societies. He believes designing and managing for trust can help us create a great future. This leads to better products, services and organisations that do good and have trust at the core. His book explores how digital technology is transforming trust and driving social and business innovation. He has contributed thinking to Esquire, e27, Economist Intelligence Unit, Forbes, BrandEins and many industry publications.
Richard is the author of The Choice Factory, a best-selling book on how to apply findings from behavioural science to advertising. Campaign said of the book, “Buy it in paperback and slot Shotton next to your Morgan, Earls, Feldwick and Sharp. He sits comfortably next to the very best.” Steve Harrison, the former Worldwide Creative Director at Wunderman claimed that it was “a classic advertising textbook in the making.” The Choice Factory topped a global poll organised by ad agency by BBH to find the best book ever written on advertising. Richard started his career as a media planner 19 years ago, working on accounts such as Coke, Lexus and comparethemarket.com, before founding Astroten, a consultancy specialising in applying behavioural science to business problems.
He regularly runs training session with brands, big and small, using insights from behavioural science to help solve their problems. He has run sessions with brands such as Virgin, Renault, Molson Coors and Specsavers. Richard is a regular conference speaker and has featured at events such as Cannes, Tedx, Ad Week and the Festival of Marketing. He writes about the experiments he runs in a monthly column for Marketing Week but also for titles such as Quartz, Mumbrella, Campaign, AdMap and the Drum. He tweets about the latest social psychology findings from the handle @rshotton.
Sandeep is the Director for Facebook South Asia. His role reflects his passion for harnessing consumer understanding and digital impact for business outcomes. Sandeep has been instrumental in scaling Facebook’s solutions for partners in the region to help drive their business impact. An IIM Ahmedabad alumnus, Sandeep’s experience spans CPG, Media, Internet and Technology.
Sandeep started his marketing journey with a decade long association with HUL across various marketing and sales leadership roles. He then moved to lead Mint, the WSJ-HT partnership as the COO. Sandeep was Director Marketing for Samsung’s mobile devices business in his last role.
Sandeep is a photography and endurance sports enthusiast. He is currently an avid student of his teenage daughters’ online and offline vocabularies.
Sonam Wangchuk is an Indian engineer, innovator and education reformist. All the formative experiences shaped his future and his frustration against the education system led him to start the Students’ Educational and Cultural Movement of Ladakh (SECMOL), to address the problems of the younger generation and their lack of focus and cultural confusion. The work also involved reforming the government school system, creating awareness in the youth about the insensitive school education system and harnessing solar energy for the benefit of the villagers.
For his many inventions, Wangchuk has been a source of inspiration behind the character of Phunsukh Wangdu from the movie 3 Idiots. Throughout his stellar life, Wangchuk has made significant contribution to the lives of people living in harsh conditions in the mountains. He has been helping design and build several passive solar mud buildings in mountain regions of Ladakh, Nepal and Sikkim to save energy.
Just on 26th July, 2018 it has been announced that Sonam Wangchuk won coveted Ramon Magsaysay award 2018. For all his path-breaking achievements, Sonam Wangchuk has been awarded at various platforms, notably the ICA Honor Award 2017, San Francisco, CA, the GQ Men of the Year Awards, Social Entrepreneur of the Year, 2017, Rolex Award for Enterprise, 2016, International Terra Award for best earth building, 2016, Man of the Year by the Week, 2001 and many more.
Sonam Wangchuk’s life is truly inspirational and highlights the concept of conscientious enterprise, business that helps the society.
Sophie Hackford is a futurist. She has given 160 provocative talks to boards and exec teams on novel science and tech. Clients come from every industry – Adobe, Bank of New York, DeepMind, EY, Vogue – although the best questions have so far come from audiences of schoolchildren.
Sophie looks at how technologies change how we live, work, transact, love, by weaving together complex developments in quantum computing, AI, data, asteroid mining or virtual reality. She learns by visiting weirdos and troublemakers in labs, makerspaces, and garages around the world.
Sophie co-founded 1715Labs: a spinout from Oxford University’s Astrophysics Department, labelling data to train algorithms. She is on the board of two growth-stage startups: Not Just a Label, and Classlist.
Sophie previously worked at WIRED Magazine, at Singularity University on the NASA Research Park in Silicon Valley, and Oxford University where she raised $120m for frontier-bending research.
Despite very real threats, Sophie is an optimist about the future.
Chandra Bhushan is one of India’s foremost environment and climate change experts. He is presently the CEO of International Forum for Environment, Sustainability and Technology (iFOREST). He has a wide-ranging research and public policy interests. He has researched, written and campaigned for issues ranging from climate change and energy transformation to rights of mining-affected people and industrial pollution. He has authored/ co-authored 20 books and authored/ co-authored/ directed more than 60 reports.
He has a deep interest in global environmental governance and has worked closely to influence outcomes at the UNFCCC and the Montreal Protocol. He was conferred with the Ozone Award by the UN Environment in 2017 for his contributions towards the framing of the Kigali Amendments to the Montreal Protocol.
Bhushan advises a range of institutions worldwide. He is an expert member for the BASIC (Brazil, South Africa, India, China) group of countries on Climate Change. He served as a Member, Engagement Committee of Future Earth, the largest sustainability research platform of the world. He has served on more than 15 national and state-level committees, including Committee to develop India Cooling Action Plan (2017-2019) and Solid waste management committee, Urban Development Departments of Bihar and UP (2018 onwards).
He writes a fortnightly column in Financial Express and a monthly column in Gaon Connection and Manorma Yearbook. He is also a guest columnist for Hindi dailies like Navbharat Times and Rajasthan Patrika.
In a career spanning over two decades, Chandru has worked across various organizations and functions, built great teams, strong businesses, compelling brands and breakthrough innovations.In his current role as the Head of Strategy & Insights for Coca-Cola – India & South West Asia, he works very closely with the BU President’s office to help drive the long-term growth agenda of the organization. He is also working towards building a strong consumer centric, data and analytics culture (currently building the Knowledge Hub to bring data, analytics and technology together - one of its kind in the Coca-Cola world) to drive better and faster decision making. Handling the entire gamut of Innovation process is another important agenda which involves generating consumer insights, idea generation, product development and putting together key success metrics to track.
In his previous stint with Nestlé, Chandru has worked on both global as well domestic roles. In his last role with Nestle, he worked as the Global Project Lead (Marketing & Communication), Nestec S.A, Switzerland to drive marketing efficiencies across the globe. This initiative was selected by the global executive board of Nestle as a strategic topic and he had the rare privilege to present/ discuss with the global CEO and other EB members on the way forward of this key marketing agenda. He was a part of Nestlé India’s Management Committee and was the head of consumer communication and eCommerce. He effectively embedded brand building capabilities into the organization, drove creative excellence in brand communication, laid a strong foundation in building digital and eCommerce competencies and played a part in building back consumer confidence in MAGGI in an ambiguous environment. Chandru’s contribution towards corporate brand partnerships like #EducateTheGirlChild not only improved Nestlé’s image, but also contributed significantly to the society. He has also worked with Britannia, Marico and Airtel and has played a variety of roles across sales, marketing and business functions.
Chandru’s contributions in the field of Marketing & Communication in driving business growth and building brands have been recognized by the Industry as well. Nestlé India under his marketing leadership was adjudged the ‘Most effective Food & beverages Marketer in India’ (Effies India, January 2017). He was adjudged as ‘Marketing mastermind’ by World consulting and research corporation and as ‘Champion of Excellence’ by the Ad Club and Advertising association of India in 2016. He is a computer engineer from MIT, Manipal and an MBA in Marketing from NMIMS, Bombay. Connecting with different people, playing cricket, travelling to new places, eating exotic cuisines - all excite him. The story-teller in him is intrigued and inspired by the dream world of celluloid since childhood and watching movies and consuming content of different genres and languages is not just his favorite hobby, but an integral part of his life.
Girish Agarwaal is the Promoter Director of Dainik Bhaskar group and has been on the Board since October 1990. He has approximately 29 years of experience in the publishing business and has been with the organization for the same number of years. He heads the marketing and related operations. He is also an active member of Indian Newspaper Society (INS). He holds the distinction of being the youngest chairman of INS for Madhya Pradesh region. He has also been awarded the Entrepreneur of the Year, for the year 2006 in the Media & Entertainment category by Ernst & Young. Further, he is also award recipient for "Outstanding Entrepreneur" in APEA (Asia Pacific Entrepreneur awards).
Dainik Bhaskar today is the 3rd largest circulated newspaper in the World. The 1st and 2nd ranks are with the Japanese newspaper. And Dainik Bhaskar group is also India’s largest circulated newspaper group.
The launch story of ‘Dainik Divya Marathi’, Marathi language Newspaper of the group has been presented as a case study by Indian Institute of Management (IIM) Bangalore and was featured in the Harvard Business Review (HBR). Similarly, launch story of Gujarat (2003) became a subject of case study at IIM, Ahmedabad.
Mr. Agarwaal is Managing Director of DB Power Ltd and has been spearheading its 1200 MW thermal power plant at Chhattisgarh which won the recognition from Government of India.
Hemant Malik is currently the Divisional Chief Executive of ITC’s Foods Business. ITC is one of India’s foremost multi-business enterprise with interests in consumer products, hotels, paper, agri-business and IT. ITC Foods is the third largest packaged food company in India and also the fastest growing, with strong play in staples, snacks, biscuits, noodles, spices, juices, diary, chocolates etc.
Hemant has built his entire career with ITC, having joined the organization in 1989 after completing his MBA from IIM Calcutta. He has been in various marketing roles in both the traditional as well as the new businesses of ITC before moving into business roles.
His last two assignments included, Divisional Chief Executive of ITC’s Trade Marketing and Distribution business and Divisional Chief Executive of ITC’s Tobacco business.
Hemant was part of the team that started ITC Foods in 2002 and was the Head of Marketing for six years between 2002 and 2008. He has been responsible for the creation and development of several prominent brands like Aashirvaad, Sunfeast, Kitchens of India, Bingo, Yippee
Hitesh is a Co-Promoter, MD and CEO of Info Edge India Limited. Apart from the country's leading job site, Naukri.com, Info Edge also owns 99acres.com, Jeevansathi.com, and Shiksha.com and has investments in various internet startups like Zomato & PolicyBazaar as well.
With almost 19 years of experience in the internet industry, he is part of various industry forums. He is a charter member of the TiE, New Delhi and also the past Chairman of IAMAI – The Internet and Mobile Association of India.
He is also one of the Founders and a Trustee of Ashoka University.
An alumnus of IIT Delhi and IIM Bangalore, he won the Prestigious Ernst and Young Entrepreneur of the Year award for Business Transformation in the year 2008 along with his Partner. He has also been awarded the Distinguished Alumnus Award of 2019 by IIM Bangalore.
Meera Iyer is the Chief Marketing Officer at Medlife.com, India’s largest online healthcare technology solution, where she leads the mandate for customer businesses. Meera dived into the world of marketing in 2004. She began her career as an Area Sales and Customer manager at Hindustan Unilever Limited where she managed the Foods and Beverages business for Karnataka. Later, she became one of the founding members of Unilever’s Centre of Excellence team that led sales force automation & analytics projects for HUL. Post that she had a successful stint heading Consumer Insights for HUL’s largest category – Home Care. Before leaving Unilever in the year 2013, she was working as the Regional Brand Manager for Dove & Pears. She joined bigbasket as the Head of Marketing in 2015 where she spent close to 3 years helping the company align their marketing strategies and build their national market presence. She also worked briefly with Melorra as the Head of Marketing and helped the brand push the envelope to new vistas of innovation and success.
Meera’s expertise spans across traditional marketing channels like ATL, BTL, PR as well as new age Digital Marketing. Her seasoned experience pertaining to the internet marketing channel combined with her core expertise in brand building has been instrumental to her success. Meera’s ability to draw sharp insights, create marketing mixes, foresee problems, and devise strategies is what makes her stand out. For her work, Meera has won several accolades over the years. She featured on Impact Magazine’s India’s top 50 most influential women feature in 2018 in the “Women to watch out for” section. She has also been featured on Plural Sight among India’s Top 100 Digital Marketing professionals and CX 100 list where she was recognised as one of India’s Top 100 CX practitioners.
Meera has an MBA degree in sales and marketing from Jamnalal Bajaj Institute of Management Studies, Mumbai; and completed a BSc (vocational) in chemistry and biology from the University of Mumbai.
Mr. Acharya is currently working as the Chief Sustainability Officer at JSW Group who partners with CEOs, Senior Executives and operations heads to develop and drive sustainability strategy for the group companies. He is having nearly three decades of working experience in the field of corporate environmental management, emissions reduction & climate change corporate strategy and policy development, third-party verification, assurance services and client training.
Mr. Acharya started his professional career in SAIL, worked and managed a variety of Environmental issues from Mining to manufacturing in metal (Iron and Steel) Sector. After working for more than a decade, he joined Lloyd’s Register and managed the climate change, sustainability and customized Assurance Service for South Asia. Before joining JSW, he was working as Sr VP for Aditya Birla Group Sustainability responsible for developing and delivering an internal assurance system to ensure that all group companies and business remain compliant to international standards.
Mr Acharya holds a Bachelor Degree in Engineering in Civil and Master’s Degree in Technology (M Tech) in Environmental Engineering.
Praveen is mandated to build and run the advertising business for the Paytm group (Paytm is the largest and the most diversified consumer internet company in India with interests in Payments, commerce, financial services, gaming, travel, ticketing etc)
Before his stint in Paytm, Praveen spent almost 9 years in Google in India and Singapore. His first stint in Google was on the India leadership team where he ran the Youtube and Display advertising sales for India. YouTube monetization in India was just getting kicked off and this allowed him to drive penetration of online video in the ad ecosystem of the country. In his second stint, Praveen led an APAC wide distributed team that works with individual country sales leadership to drive revenue of all advertising products across performance marketing (includes search, app promotion, shopping/commerce, measurement and analytics etc). A key part of his role was to represent APAC performance products to the global product organization of Google.
Leading upto Google, Praveen held several senior level positions across the most reputed advertising agency groups. In his last role as COO, he ran the P&L of Madison Media Plus.
Rajeev Karwal is the Chairman of Milagrow Robots – India’s No.1 Consumer and Commercial Service Robots. He is a renowned management thinker and professional. Acknowledged as an ethical leader in the Indian industry, he is also considered as a leading brand builder in India. He has made great contributions in his previous roles at LG (Director Sales & Marketing) , Philips (Managing Director, Consumer Electronics) , Electrolux (Managing Director – India Region) , Reliance Digital (Founding President & CEO) .
Awards and Accolades Received:
43rd position in the Economic Times India’s Most Powerful CEOs list in 2004.
Business Today’s Top 25 Hot Young Rising Stars of India Inc. in 2002
Voted one of the Stars of the Millennium by Business India in 2000
India’s Young Manager Trophy, awarded by Confederation of Indian Industry in 2001
A&M’s Indian Marketing Person of the Year Award in 1998
Philips International Leadership Grand Prix Championships through 2000-2002
In 2005 when IMT instituted the award of the Most Distinguished Alumni in its 25th year, Mr Karwal was the 1st recipient. He is also on the Governing Board of IMT group. He was the President of CEAMA from 1999 to 2002 and has been on the National Council of CII and FICCI multiple times. He was one of the founder members of Young Indians at CII. His book, 'Corporate Blogging in India' was released in 2008. He founded Milagrow Robots in 2007 which is the undisputed leader in Consumer and Commercial Service Robots in India.
Ritesh is a student of human behaviour and its reflection in marketplace choices and the implications for products, propositions, brands and their communication.
Over the last two decades, he has built a track record of creating new brands (Tata Docomo, Minute Maid), re-inventing legacy brands (Photon, Thumps Up, Maaza) and adapting global brands to Indian realities (Coke, Fanta, Sprite.
As CMO at Croma, he is responsible for all aspects of demand generation – brand, communication, media, insights, customer lifecycle management. He also manages private label, institutional business and property for Croma. An alumnus of IIM Bangalore, Ritesh started his career in advertising and market research agencies before moving onto a marketing assignment at Reckitt Benckiser.
Ever restless and seeking the thrill of a new challenge he has worked in 10 organizations across FMCG, Telecom and Retail. His two longest stints and most remarkable stints have been at Coca Cola India and Tata Docomo
Rohit Saran is Managing Editor of The Times of India. He has been Executive Editor of The Economic Times and India Today. He has edited Khaleej Times, Business Today, Money Today and India editions of Harvard Business Review and The Scientific American.
Santosh Iyer is currently associated with Mercedes-Benz India as the Vice-President, Sales & Marketing and the Member of the Leadership Team. He has been associated with Mercedes-Benz for a decade and has headed several important functions. Santosh has two decades of diverse experience in the Indian automobile domain spreading across sales, marketing, retail, customer service and corporate affairs. Prior to his currently role Santosh was responsible for the Customer Services, Corporate Affairs & CSR functions at Mercedes-Benz India. He played an important role in driving ‘service differentiator’ as the key parameter towards achieving service excellence and customer loyalty. Under Santosh’s stewardship, Mercedes-Benz India significantly increased its Customer satisfaction scores and topped the J.D. Power CSI rankings for two years in a row.
During his earlier stint as the Head of Marketing Communications, CRM & PR; he led some of the most exciting brand campaigns and digital outreach programmes. A MBA from University of Applied Sciences Konstanz-College of Technology, Business and Design; Santosh loves playing golf, traveling and is a self-confessed foodie.
Shripad Nadkarni is the Founder Chairman of Maverix Platforms, a fresh food start-up with multiple brands in over 6 cities. His experience encompasses large MNCs, consulting and start-ups. He has created several brands in the old economy and leads a consumer tech venture.
Shripad was a Founder Director at MarketGate Consulting, a strategy and marketing consulting company. He has consulted across a multitude of sectors such as FMCG, media, apparel, healthcare, automobiles, entertainment and financial services. MarketGate was acquired by the Publicis Groupe of France in 2016. He is a prolific angel investor and has helped create and nurture several brands such as Paper Boat, Epigamia, White Owl & The Mom’s Co as well as brands in the sports & fintech space. He has steered diverse businesses and led sales and marketing teams for several years in the course of his career.
His prior experience includes roles at Coca-Cola South West Asia as marketing head and over 17 years at Johnson & Johnson. He is an Independent Director on the board of Liberty General Insurance Company Ltd.
Shveta leads the digital practice for GroupM Motivator. During her career spanning almost two decades, she has helped several brands and agencies change their trajectory and scale up on new age media. Besides having worked on leading brands such as Samsung, Ford, Maruti, Huawei, Kalyan, Himalaya, she has helped agencies set up digital capabilities and drive transformation. She is one of the few leaders in the industry who stand at the convergence point of the digital creative and digital media divide.
What’s keeping her busy lately? Building and integrating end to end ecommerce management capability within Motivator’s overall digital product. She believes that the future of digital marketing is in giving the control back to the consumer.
An avid writer and a poetess, she believes in marrying the art and science in marketing. This is how she likes to define herself in short – “I make a living by selling the lead medium of the future, and feed my curiosity by studying past through lessons in History. Therefore, present is just incidental.”
Mr. Subodh Bhargava is currently the Independent Director Chairman at Tata Communications Ltd and Wartsila India Ltd., and Director on the boards of several companies including Tata Motors Ltd, Tata Steel Ltd., Larsen & Toubro Ltd, Tata Communications International Private Ltd., and Sun Borne Energy LLC. Mr. Bhargava is the recipient of the “Gaurav Shri Award” from Agra University in 2011, “Best Independent Director 2011” by Asian Center for Corporate Governance & Sustainability” “Global India Business Leader of the Year 2013 by Horasis (The Global Visions Community) for excellence in entrepreneurship, innovation and leadership.
Mr. Bhargava has been closely associated with technical and management education in India – he was member of the Board of Directors of IIT (Roorkee), IIM, Indore, IIM Lucknow, Entrepreneurship Development Institute, Ahmedabad, Foreign Trade Institute, Delhi, State Bank of India and Power Finance Corporation. Presently, he is a member of the board of Governors of IIM, Kashipur & XLRI Jamshedpur.
In 2000, he retired as the Group Chairman and CEO of Eicher Group of Companies and is currently an Advisor to the Group. He has been conferred with the first IIT Roorkee Distinguished Alumnus Award in 2005 by Indian Institute of Technology, Roorkee.
Sunil is the Group Chief Marketing Officer for MakeMyTrip Ltd. He is responsible for steering the company’s marketing efforts to support overall strategic objectives, overseeing all initiatives across the marketing funnel, including brand, social performance and innovation marketing tracks.
In his previous stint, Sunil was the Chief Marketing and Strategy Officer at Capillary Tech for two years and was responsible for driving growth and profits through strategic transformation of the company. Prior to that, he held crucial positions of Chief Digital Officer and Chief Marketing Officer at Yum! Brands (Pizza Hut) wherein he led teams across Middle East, Africa, Pakistan and Turkey. Additionally, Sunil worked with Unilever for over a decade - wherein he held various positions in the Sales and Marketing functions.
Tapan Singhel is one of the founding members of Bajaj Allianz General Insurance. As its MD & CEO, Tapan has built the organisation to where it is today with over 7 crore customers and a wide distribution network spanning across more than 2,000 locations across the country. Under his aegis, the company has been recognised as one of the best in Asia.
An avid social media influencer, Tapan has close to 7 lakh followers on LinkedIn and has been recognised as the LinkedIn’s Top Voice in India. He has also been honoured as the ‘Personality of the Year’ at India Insurance Summit & Awards 2019, 22nd Asia Insurance Industry Awards 2018 and Indian Insurance Summit 2017 and the ‘Most Promising Business Leader’ of Asia at The Economic Times Global Business Summit 2018. He has also won ‘CEO of the Year’ honour at the prestigious 3rd Annual Insurance India Summit & Awards 2018 and Insurance Asia Awards
Ajay leads the Design Thinking practice in KPMG India. His professional career spans across various roles in Advisory, Product & Service Design, Process Automation, Sales & Business Development and Training. He has over 14 years of industry experience in Manufacturing, FMCG, IT, Education, Consulting, BPO / BPM, Banking and NBFCs, Auto, Movie exhibition etc. He has been passionately advocating creation of a design driven culture in organizations and helping them redesign their customer experience, services/products and strategy. In his role as an advisor to several key clients, he has demonstrated tangible impact design thinking can have across all business functions.
He has a strong voice on social media and frequently writes thought leaderships, point of views and blogs to bring awareness on Design Thinking in India. Having coached 500+ Design Thinking practitioners , he also mentors start ups as a way to encourage and support innovation in the industry.
Benjamin Mathew has been with MART for 15 years and leading various researches and consulting assignments. He primarily focuses on Strategy and Business Models for inclusive business & sustainable development. He has wide experience working with International Agencies, Local Entrepreneurs and the Corporate Sector. He brings expertise in working with ease in the corporate sector and the Social Sector. He is a post graduate in management and commerce with 20 years of work experience in the area of Strategy, Business Models & Last Mile Distribution.
His work largely is in the area creating sustainable business models at the base of the Pyramid Social and Corporate sector. Much of his experience @ MART is in the areas of organizational management & delivery, Last mile Distribution Models, tapping into the new business opportunities and innovative behaviour change communication & have worked in India, Nepal, Malaysia, Bangladesh and Africa Countries. He is a also a visiting faculty at IIM-Lucknow, MICA, MDI on Rural Marketing
With a background in Psychology from the University of Oregon and a PhD in Neurosciences from Stanford University, Dr. Temple is currently part of the Nielsen Consumer Neuroscience business in the United States. With over 15 years experience applying cognitive neuroscience techniques to questions of brain development, brain plasticity, and the relationship between brain and behavior, she now works in neuromarketing, applying neuroscience techniques and knowledge to business questions and applications. Dr. Temple has also served as a faculty at Cornell University and Dartmouth college where she led the Developmental Cognitive Neuroscience Lab and the Educational Neuroscience Lab, respectively.
During her academic career she received several awards, served as a reviewer for many journals and granting organizations, and taught numerous courses. She has published over two dozen peer-reviewed scientific papers which have been cited by almost 4000 other papers. She is a member of Cognitive Neuroscience society, American association for the advancement of science, and International Mind Brain and Education Society, to name a few.
Jaspreet is the Founder of Digital Matters, an advisory firm in the areas of Digital Transformation, Blockchain and the Future of Work. He is also a partner of Singularity University in India, a Digital Transformation and Technology Advisor to several companies, and a leading Speaker, Author and Teacher on Digital. Until recently, Jaspreet was the Senior Vice President- Digital Transformation, (equivalent to the Chief Digital Officer), of the $20bn Mahindra Group of Companies. Jaspreet is a Digital Advisor to Mahindra companies, Adjunct Advisor to IDC, and the Emerging Technologies Advisor to Internet and Mobile Association of India. He sits on the Advisory Board of AI firm Findability Sciences, and a host of Blockchain, IoT and other technology startups in India and overseas. His digital transformation experience spans across Agritech, Real Estate, Next-gen Social Networks, Hospitality, Auto and Financial Services. Jaspreet is also a thought-leader in the Blockchain space, and he has built Proof of Concepts and products based on this technology. He is on the Advisory Board of Blockchained India, India’s largest Blockchain community, is invested in few Blockchain start-ups, and mentors the Blockchain Group for IAMAI. He has delivered a platform-leading TEDx talk on Blockchain. Mint and SAP recognised Jaspreet with the inaugural ‘Digitalist of the Year’ award in 2017 Jaspreet is a Chemical Engineer and an MBA in International Business. He is also a three-time National champion in Brand Equity Business Quiz. His first book on digital transformation and technology, called The Tech Whisperer, published by Penguin Random House was launched on September 30, 2019
Prior to co-founding SalesBrain Patrick, an expert in complex sales, was in charge of Business Development first at Silicon Graphics then at LinuxCare. While marketing super-computers and multi-million software solutions to some of the world’s most brilliant scientists at NASA, Shell, Boeing, Airbus, BMW, and more, he became fascinated by the human brain. Patrick then started to investigate a scientific model to explain how humans use their brain to make buying decisions. He spent 2 years researching and formalizing the first, 100% science-based PERSUASION model called NeuroMAP™.
In 2002 Patrick and his business partner Dr. Christophe Morin co-authored the first book on Neuromarketing and published NeuroMAP™. This proprietary, award winning methodology has been used for the past 17 years to help over 6,000 companies worldwide SCIENTIFICALLY PERSUADE.
Richard is the author of The Choice Factory, a best-selling book on how to apply findings from behavioural science to advertising. Campaign said of the book, “Buy it in paperback and slot Shotton next to your Morgan, Earls, Feldwick and Sharp. He sits comfortably next to the very best.” Steve Harrison, the former Worldwide Creative Director at Wunderman claimed that it was “a classic advertising textbook in the making.” The Choice Factory topped a global poll organised by ad agency by BBH to find the best book ever written on advertising. Richard started his career as a media planner 19 years ago, working on accounts such as Coke, Lexus and comparethemarket.com, before founding Astroten, a consultancy specialising in applying behavioural science to business problems.
He regularly runs training session with brands, big and small, using insights from behavioural science to help solve their problems. He has run sessions with brands such as Virgin, Renault, Molson Coors and Specsavers. Richard is a regular conference speaker and has featured at events such as Cannes, Tedx, Ad Week and the Festival of Marketing. He writes about the experiments he runs in a monthly column for Marketing Week but also for titles such as Quartz, Mumbrella, Campaign, AdMap and the Drum. He tweets about the latest social psychology findings from the handle @rshotton.
Alakshi is the Co-Founder and Director at TruCup. TruCup creates menstrual cups and aspires to foster a community, a tribe of menstruating women who are healthy, confident and inclusive. TruCup is a start-up offering a range of Menstrual Cups, a young and bold brand that is challenging the stereotypes. Its target is to connect women with eco-friendly products for their menstrual hygiene. The brand is educating both rural and urban women of the long-term health, environmental and financial benefits of switching from unnecessary disposable sanitary products to a menstrual cup. Its ultimate goal is to build a hybrid business model that allows rural women not only to promote sanitary health but also build micro-businesses while they do so.
Anoop Khanna, a Noida-based social activist feeds almost 500 people every day under his initiative, ‘Dadi Ki Rasoi.’ The humble initiative, that started four years ago, provides a wholesome meal for only Rs 5 and constitutes of dal, chawal, roti and vegetable dishes.
Bharti Singhla currently heads Operations and Strategy at Chakr Innovation, a company which has developed a novel technology to reduce emissions from diesel generators. Chakr Innovation has been recognized at various forums like the United Nations Environment Programme, Champions of Change by PM Sh. Narendra Modi, Best Hardware Start-up in Asia Pacific by ASME, Dept. of Science and Technology, FICCI, etc.
Bharti is a Chemical Engineering graduate from IIT Delhi, who believes that innovation is the key to solving some of the deepest problems that our world faces right now. Before joining Chakr, she previously worked as a Management Consultant at the Boston Consulting Group across diverse sectors like Public Health, Banking, Energy and Pharmaceuticals.
Nitesh Yadav, a resident of Rajasthan is a coder for social cause. Nitesh describes himself as a student by profession and a programmer by passion. By learning coding through several websites in his smart phone in the eighth grade, Nitesh created his first Digital App "Kisan Guru" to connect his village with digital India. After this, Nitesh created another app which is for Education purpose "Exam Mitra". Now, Nitesh is working on a project called Texicon which will help the village students to implement their ideas into actions.
Indha Craft started with a group of 5 ladies who did not have enough capital to open a store and showcase their work. Then they got to know about Social Media platforms such as Facebook, made a page on Facebook to sell their products which resulted in increased numbers of orders, not only from India but also from other countries.
The team of women grew from 5 to 300, with an aim to increase the support to more women across the country. Savita is one such woman working with Indha. She is really happy about the fact that now, through her work she is able to make more money and is able to support her family.
From fairs and conferences to concerts and weddings, every event leaves behind a substantial trail of waste on the venue.While waste disposal should be an entailed responsibility of organisers upon the event’s culmination, it has been observed more often than not that the trash is left behind strewn all around the place.Tamanna Sharma started Earthling First, the company which organises clean and Green events to tackle this problem.
Charles Leadbeater is a leading authority on innovation and creativity. He has advised companies, cities and governments around the world on innovation strategy and drew on that experience in writing his latest book We-think: the power of mass creativity, which charts the rise of mass, participative approaches to innovation from science and open source software, to computer games and political campaigning.
We-think was the latest in a string of acclaimed books: Living on Thin Air, a guide to living and working in the new economy; Up the Down Escalator, an attack on the culture of public pessimism accompanying globalisation and In Search of Work, published in the 1980’s, which was one of the first books to predict the rise of more flexible and networked forms of employment.
In 2005 Charles was ranked by Accenture, the management consultancy, as one of the top management thinkers in the world. A past winner of the prestigious David Watt prize for journalism, Charles was profiled by the New York Times in 2004 for generating one of the best ideas of the year, the rise of the activist amateur, outlined in his report The Pro-Am Revolution.
As well as advising a wide range of organisations on innovation including the BBC, Vodafone, Microsoft, Ericsson, Channel Four Television and the Royal Shakespeare Company, Charles has been an ideas generator in his own right. As an associate editor of the Independent he helped Helen Fielding devise Bridget Jones’s diary. He wrote the first British report on the rise of social entrepreneurship, which has since become a global movement. His report on the potential for the web to generate social change led to the creation of the Social Innovation Camp movement.
Charles has worked extensively as a senior adviser to the governments, advising the 10 Downing St policy unit, the Department for Trade and Industry and the European Commission on the rise of the knowledge driven economy and the Internet, as well as the government of Shanghai. He is an advisor to the Department for Education’s Innovation Unit on future strategies for more networked and personalised approaches to learning and education. He is a co-founder of the public service design agency Participle.
A visiting senior fellow at the British National Endowment for Science Technology and the Arts, he is also a longstanding senior research associate with the influential London think-tank Demos and a visiting fellow at Oxford University’s Said Business School and the Young Foundation. He is co-founder of Participle, the public service innovation agency, which is working with central and local government to devise new approaches to intractable social challenges.